Have Fun • Do Good
Should all nonprofits have a blog? Can getting a blog benefit your company? Below are eight advantages of having a nonprofit blog. 1. Blogs help provide quick, up to when news about your company and cause. If you’ve worked for a nonprofit, you know how painfully long it can take to put together a newsletter.
Blog content, on the other hands, can be written in 15-30 minutes. You can not only share organizational information as it happens, you can also comment about how breaking news in the world relates to your cause, or organization. Tip: If you’re going to use your site as a normal communication tool, please allow visitors to subscribe by email as well as rss. Many, many people do not know how to subscribe by rss.
- On the pop-up screen, you will be given options
- Make a Story
- 14Click the Activate Now button
- Custom feed
Use a service like Feedblitz or Feedburner Email to facilitate visitors’ subscribing by email. 2. Blogs can help you work faster. Because you have a blog Just, doesn’t suggest you should stop having an e-newsletter, or print out newsletter. In fact, it can benefit provide content for both. If you have been publishing on your organization’s blog regularly, you should have a lot of content to draw from when you sit back to create your newsletter. If you’re writing an e-newsletter, you can point to the original blog posts back again, which will also drive traffic back to your organization’s website. 3. Blogs may help you reach more folks. As the initial post on your blog.
As an excerpt in your e-newsletter, and clicking through to read the rest. Like a point out in your Twitter feed, and clicking on through to read the rest. As an excerpt on your Facebook give food to, and clicking to read the rest. When someone email messages it to them. When someone shares it with them using an AddThis like button on the bottom of the post.
When another blogger links to it on the blog. 4. Blogs can boost the search rating of your website. Search engines like sites that revise their content regularly and also have plenty of inbound links; consequently, they like blogs! 5. Blogs can provide you the press you seek. Rather than crossing your fingertips a reporter covers a tale about your work, blogs can help you create your own coverage. For instance, Community United Against Violence used a blog to pay the trial of men accused of murdering Gwen Araujo, a woman they killed after they found out that she was biologically male. CUAV’s blog eventually drew media attention to the trial when the blog was included in the news headlines.
Also, if you are authoring the same topics on your blog frequently, when a reporter is searching online for a specialist on your issue, your articles might appear at the top of their serp’s. 6. Blogs can help your supporters and potential followers get to know and trust you.