If The Website Was WORTHWHILE?
The feedback from Wednesday’s post opened up my eye to how pressured many authors feel today about marketing, building and keeping a platform, and how it impacts the time they spend writing. We already struggle to find time to create; adding all of the social media obligations takes even more of our precious minutes away. The tug-of-war between doing what we should love, writing, with something that feels vague and sometimes uncomfortable , social networking, exhausts us.
Maybe we want to hear, “you don’t need to do anything but write a good book,” from the experts? Maybe, a decade ago, we would have heard all these and more. But times have transformed. Publishing has transformed. Primarily, your competition has transformed. We are actually competing against millions of other authors who are in the same way eager, desperate even, to get their books published and in front of readers.
Yes, we need to write a good reserve. But even that sometimes isn’t enough. There are plenty of good writers out there. Judge a competition. Check out your fellow authors’ websites. Good writing isn’t scarce. Building a strong platform doesn’t assure a article writer will land a realtor or clinch a agreement. It generally does not even mean she will sell 10,000 books. We are able to have a fabulous blog, a ton of Facebook fans, a huge Twitter pursuing, a well-crafted publication, and still not get any interest inside our queries. That’s one reason many writers have opted to self-publish.
They’ve done everything “right” but still can’t get a foot in the entranceway. I’m not stating this to discourage, not at all. It’s just good to keep things in perspective. Writing isn’t about generating a qualification and landing employment. It isn’t about annual performance reviews and raises. We aren’t employees. We’re entrepreneurs. That’s right, we’re companies, and our business is more than our writing just. Imagine you’re a chef. You choose to open a small restaurant.
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You find the perfect location, renovate it, produce a menu, hire employees, put up a website, and advertise it. A week to begin this venture You easily spend 80 hours, and when it opens, weekly there you keep up to devote more than the conventional 40 hours. Why do you want to spend so much energy and time at it? Because you like cooking and also you want people to recognize your food.
Sure, you could work as a chef at someone else’s restaurant, but for some good reason, your heart calls you to prepare the meals you want to cook. We could write for someone else. We’re able to ghostwrite someone else’s stories and not get worried about all the social media. We could write content for a big company or type up technical manuals.